Odigo Blog

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    Why subscription/service models are preferred for scalability

    March 22, 2018

    When we are faced with an obstacle in life, who do we turn to? Someone we trust? Someone we know we...

    How MaaS can make your marketing more effective and less expensive

    March 2, 2018

    Imagine, you are standing at the entrance of what appears to be an endless corn maze. You’ve...

    Branding 101: Content & design alignment

    February 1, 2018

    In today’s media-centric world, the ability to capture consumer attention through the use of...

    Branding 101: Defining your brand

    January 25, 2018

    “Visuals are important because people remember only 20% of what they read and 10% of what they...

    Effective storytelling on social media

    January 12, 2018

    People don’t buy products, but rather the stories that these products represent. Nor do they buy...

    The magic of under promise and over deliver

    December 21, 2017

    Project managers have many super powers.

    When it comes to event planning, we have mastered tricks...

    Executive event planning

    December 15, 2017

    Seamless. Unique. Valuable.

    These traits describe what The Odigo Group means when it comes to...

    Project Management 101

    December 8, 2017

    When it comes to project management, people often find themselves gasping for air as they attempt...

    Keeping field and corporate on the same page

    November 24, 2017

    Landing corporate strategy with the field can seem overwhelming. At a worldwide level, there are...