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Odigo Blog

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    Transformation of quality

    April 26, 2018

    The internet was taking baby steps in 1983. Google was founded in 1998. Facebook launched in 2004.

    ...

    The customer journey: Meeting your customers where they are at

    April 12, 2018

    As discussed in my previous blog, Bridging the gap between social marketing and sales, the first...

    5 tips to starting a blog as a thought leader

    April 5, 2018

    You’re probably working through a never-ending inbox of unopened emails that might have distracted...

    Bridging the gap between social marketing and sales

    March 29, 2018

    It’s 2018, and by now, most businesses understand social media has taken over the way people choose...

    Why subscription/service models are preferred for scalability

    March 22, 2018

    When we are faced with an obstacle in life, who do we turn to? Someone we trust? Someone we know we...

    How MaaS can make your marketing more effective and less expensive

    March 2, 2018

    Imagine, you are standing at the entrance of what appears to be an endless corn maze. You’ve...

    Branding 101: Content & design alignment

    February 1, 2018

    In today’s media-centric world, the ability to capture consumer attention through the use of...

    Branding 101: Defining your brand

    January 25, 2018

    “Visuals are important because people remember only 20% of what they read and 10% of what they...

    Effective storytelling on social media

    January 12, 2018

    People don’t buy products, but rather the stories that these products represent. Nor do they buy...