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    Thought Leaders

    Partner Channel

    Your customers have new jobs. Do your campaigns know that?

    May 27, 2026

    In 2016, the World Economic Forum published a prediction that most people filed away as someone...

    Your COOP Funds Expire June 30. Here’s How to Use Them.

    May 18, 2026

    Every year, Microsoft partners leave co-op funds on the table — and it rarely comes down to lack of...

    We Read Microsoft’s Frontier Firm Report. We Recognized Ourselves.

    March 19, 2026

    In April 2025, Microsoft published its annual Work Trend Index with a headline that stopped us...

    The power of in-person networking in the tech partner channel

    July 1, 2025

    In an era where remote work, virtual meetings, and AI-driven communications dominate daily business...

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