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Odigo Blog

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    High pressure meets low pressure: A perfect storm

    July 12, 2024

    In today’s rapidly evolving and fiercely competitive tech industry, the mantra “scale or fail” has never been more relevant. Companies are under constant pressure to grow, innovate, and adapt to ever-changing technologies and business transformations. This high-pressure environment often translates into high stress for leaders and their teams. However, amid the relentless drive for success, achieving a balance between work and life remains crucial. We do our best to foster a low-pressure culture at The Odigo Group, but there are always going to be those inevitable moments where a high-pressure industry collides with low-pressure people to create a perfect storm. Enter the tech industry budget freeze and massive layoffs of 2022 and 2023 followed immediately by widespread adoption of OpenAI, and team members are reeling to do more with less – performing better, smarter, faster, and with fewer resources than ever before. Maintaining a low-pressure culture in a high-pressure industry has been no small feat.

    The Odigo Group: Where people thrive and projects flourish

    July 9, 2024

    As mentioned in last week’s blog, we’re leaning hard into summer at The Odigo Group, which gives us...

    Embracing Summertime Work/Life Balance

    June 28, 2024

    As the days lengthen and temperatures rise, the allure of summer beckons with promises of sunshine,...

    Innovation in the era of massive digital transformation

    February 26, 2024

    How an app was born (and how that app birthed a company)

    It’s an age-old question … which came...

    Leadership. It’s harder than it looks.

    February 20, 2024

    {Based on a true story.}

    For the better part of the past decade, I’ve had the unique honor and...

    2023 in Review

    January 30, 2024


    If you’re anything like me, you’re...

    Become a power player within your partner channel

    October 17, 2023

    Navigating partner ecosystems takes work. But while it can be exhausting to wade through the heaps...

    Business planning in uncertain times

    January 11, 2023

    It’s funny, isn’t it? The concept of uncertain times … aren’t all times uncertain? And yet, there...

    2022 – A year in review

    December 29, 2022

    Or, when you find yourself on thedark desert highwayof entrepreneurship 

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