Odigo Blog

    The Odigo Group

    At The Odigo Group, we are channel marketing experts and sales-enablement consultants with decades of experience. We’ve worked with both small businesses and enterprises, and we’re deeply committed to our clients’ success as we create content, events, and programs to tell their stories, strategically sell their services, and drive their vision. We’re big picture thinkers with obsessive attention to detail. Get in touch with us today.

    Odigo Team Spotlight: Ana: Equity Consultant

    November 8, 2021

    Tell us about your background. How did your passion for diversity and inclusion begin?

    I am a Colombian transracial adoptee who identifies as Afro-Latina, and I was adopted by white parents who spent time in Colombia as missionaries. I grew up in Redmond, Washington, in a white middle-class neighborhood, attended a private Christian school, and lived with 5 siblings, 4 of whom were also adopted. As an adoptee living with other adoptees, there was extensive trauma in our backgrounds…so I created an imaginary world where I and my real dog, Pepper, were always safe. She was the best part of my childhood.

    ‘Not all those who wander are lost’ Scholarship | 2021 SWHS Graduating Seniors

    April 23, 2021

    Recognizing that the 2020-2021 school year has been one of the most challenging in modern...

    The Odigo Group ranked 5 in 2020 PSBJ Fastest Growing Companies

    October 30, 2020

    At The Odigo Group, we believe in a healthy work-life balance, which means we take pleasure in...

    Know your audience: Business executives

    March 4, 2020

    If you’ve ever wondered what goes on in the frenetic and energized mind of an executive, now’s...

    It takes two to tango… How well do you know your dance partner?

    March 4, 2020

    (And by “dance partner” we mean “customer!”)

    For marketers, that’s the million-dollar question....

    Inbound Marketing and you: A love story

    January 28, 2020

    Today’s customers want content they can connect with emotionally. In fact, 92% of consumers want...

    The customer journey: Meeting your customers where they are at

    April 12, 2018

    As discussed in my previous blog, Bridging the gap between social marketing and sales, the first...

    5 tips to starting a blog as a thought leader

    April 5, 2018

    You’re probably working through a never-ending inbox of unopened emails that might have...

    Bridging the gap between social marketing and sales

    March 29, 2018

    It’s 2018, and by now, most businesses understand social media has taken over the way people...

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