Solution Providers partnering with Service Providers
July 20, 2017
Solution Providers and Service Providers: Buddy system for the business world—the mutual benefits of channel partnerships.
No one in the business world can go it completely alone. Even if they could, they would be at a distinct disadvantage in doing so. This is because every business has a unique set of resources, access to which may greatly benefit another business (and vice versa). Partnerships between businesses allow this access. So, if you are a small business looking to get your product out in the marketplace, or part of a larger company looking to expand and diversify your product offerings, I suggest you settle in for the next 600 words or so to learn about the incredible benefits of channel partnerships.